Advertising & Partnership Policy
Rainbet Casinos Guide works with selected commercial partners across the online casino industry. These relationships can include affiliate agreements, advertising placements, sponsored campaigns and other forms of paid exposure.
This policy explains how those arrangements are handled and, equally importantly, where the commercial side of the site ends and the editorial side begins.
Our objective is to keep that distinction clear for New Zealand readers.
Advertising on Rainbet Casinos Guide
Advertising may appear in different parts of the portal, depending on the campaign and the format agreed with a partner.
This can include banners, featured placements, promotional callouts, branded content or links associated with a commercial agreement.
A paid placement does not automatically mean that the casino involved has received a higher editorial rating or a more favourable review.
Advertising space is commercial inventory. Editorial scores, Pros & Cons and review conclusions are handled separately.
Featured Casino Placements
Some operators may receive increased visibility through featured positions or commercial placements.
Where this happens, Rainbet Casinos Guide does not treat the placement itself as proof that the casino is the strongest option in every category.
A featured casino may still have:
- Lower withdrawal limits than a competitor
- More restrictive bonus terms
- Fewer payment options
- A shorter operating history
- Limited mobile functionality
- Other disadvantages identified in our review
The presence of a commercial placement does not remove those points from the editorial record.
Partnerships With Casino Operators
We may enter into commercial partnerships with online casino operators or affiliate networks that work with multiple brands.
These partnerships can involve referral agreements, promotional campaigns or agreed advertising placements.
Commercial discussions may include practical subjects such as tracking, campaign visibility, supported markets and promotional assets.
They do not give a partner the right to dictate how Rainbet Casinos Guide describes:
withdrawal rules, payment restrictions, licence information, wagering conditions, verification procedures or other material facts.
If information supplied by a partner conflicts with the operator’s current Terms and Conditions or other relevant documentation, the editorial version should reflect the stronger and more appropriate evidence.
Sponsored Content
Sponsored content is treated differently from a standard editorial review.
Where an article or feature has been paid for directly by a commercial partner, we aim to make that relationship clear to readers.
Sponsored content may introduce a casino, product, technology or industry topic, but it should not be presented in a way that disguises its commercial nature.
Paid content is also not intended to overwrite existing independent review material.
If Rainbet Casinos Guide already has an editorial assessment of a casino, a sponsored feature does not automatically change that rating.
Promotional Claims
Casino operators often provide promotional material containing headline figures, bonus percentages, free-spin amounts or other marketing claims.
We may use such information when it is relevant, but commercial material is not treated as sufficient evidence on its own.
Where an offer includes conditions, we may review:
wagering requirements, minimum deposits, maximum bets, eligible games, expiry periods and withdrawal restrictions.
This matters because the practical value of a promotion can differ significantly from the headline figure used in advertising.
Commercial Placement vs Editorial Ranking
These two concepts are deliberately separated.
A casino may have a paid placement on one part of the website while appearing in a different position in an editorial comparison.
Similarly, the order of casinos on a page about crypto payments may differ from the order on a page about withdrawal limits or game selection.
That is expected.
Different pages measure different things, and a commercial relationship should not force every comparison to produce the same order.
What Partners Can and Cannot Request
Commercial partners can provide updated information, notify us about product changes or point out factual issues that may need checking.
They may also supply promotional assets or request commercial placements where appropriate.
However, a partner cannot purchase the removal of a legitimate criticism from an editorial review simply because the criticism is commercially inconvenient.
Likewise, a casino cannot automatically obtain:
a higher rating, a stronger recommendation, altered Pros & Cons or guaranteed first position in an editorial ranking solely through a commercial agreement.
If a factual error is identified, it should be corrected because it is wrong, not because a partner requested preferential treatment.
Partner-Supplied Information
Information received directly from an operator can be useful, particularly when it clarifies matters that are difficult to confirm publicly.
We still review that information in context.
For example, a casino may provide an updated withdrawal limit, a new list of supported payment methods or revised promotional terms. Before that information is incorporated into editorial content, we may compare it with the current public material available from the operator.
This helps prevent outdated or market-specific information from being presented as universally applicable.
New Zealand Relevance
Rainbet Casinos Guide is built for New Zealand readers, so partnerships should not override geographic relevance.
An operator may have a strong commercial offer but still be less useful to our audience if it does not support NZD, restricts New Zealand registrations, offers limited local payment options or applies conditions designed primarily for another market.
Those differences remain relevant to our editorial coverage regardless of the commercial relationship.
Commercial Changes Do Not Automatically Change Reviews
Partnerships can begin or end at any time.
A casino may stop working with Rainbet Casinos Guide while the underlying operator, payment conditions and game offering remain unchanged.
In that situation, there is no reason to rewrite the editorial assessment merely because the commercial agreement has ended.
The reverse is also true. Beginning a new partnership does not automatically justify increasing a score or changing a previously published conclusion.
Editorial changes should follow changes to the casino itself, not changes to the commercial contract.
Corrections From Partners
Operators and commercial partners are welcome to identify information they believe is outdated or incorrect.
Any correction request should be evaluated on its factual merits.
If the evidence supports the correction, we update the relevant content through our normal process. If the issue is subjective rather than factual, the existing editorial assessment may remain unchanged.
Our broader approach to revisions is explained in the Content Updates & Corrections policy.
Relationship With Our Editorial Standards
This policy deals specifically with advertising and partnerships.
The rules governing how we research and write content are covered separately in our Editorial Standards, while our Commercial Relationships Disclosure explains how affiliate relationships work from a reader-transparency perspective.
Keeping these policies separate helps avoid mixing three different questions:
How is the site funded?
How is advertising displayed?
How are editorial conclusions reached?
Each requires its own answer.
Our Advertising Principle
Rainbet Casinos Guide accepts that advertising and partnerships are part of the commercial structure of the portal.
The important requirement is that readers should not have to guess whether commercial relationships exist or assume that every visible position represents an independent editorial ranking.
Our approach is therefore simple:
Commercial visibility may be paid for. Editorial conclusions are not.